🚀 3.2.1. Fighting Battles ::: Atomic Scaling

Feb 21, 2025

As I launch my new fintech company, I find myself this week in Hong Kong for the Consensus crypto conference. It’s clear that the biggest challenge isn’t the competition or market dynamics—it’s our own doubts and limiting beliefs.

Many post-exit founders (PEFs) face this transformation head-on. After significant success, the focus shifts from survival to a crucial question: What now? The true test lies in maintaining clarity, drive, and purpose amidst uncertainty. Your Why lies at the core of the third “P,” Playbook, in the Atomic Scaling 3P3R blueprint.

3 Ideas to help you tackle your internal battles:

I. Recognise Internal Struggles:

Self-doubt, imposter syndrome, and fear of failure can cripple our potential. Top entrepreneurs often stumble not because of external pressures, but because they lose faith in themselves. The solution? Consistent self-affirmation—keep showing up and pushing forward.

II. Embrace Discomfort:

Actively seek challenges. By pushing through tough times, you enhance your ability to withstand setbacks.

III. Prioritise Your Battles:

Not every conflict deserves your energy. Assess whether you’re defending your vision or simply your ego. Focus on what truly matters and know when to let go of distractions.

2 Quotes

I.

“Be kind, for everyone you meet is fighting a battle you know nothing about.” — Ian Maclaren, Scottish Author of Beside the Bonnie Brier Bush (1894)

II.

"When something is important enough, you do it even if the odds are not in your favor.” — Elon Musk, Founder of Tesla, SpaceX, etc

1 Action

Identify the battle you’re facing. Is it worth your energy? Write it down and take one small step today toward progress. Remember, small wins create momentum.

Play to win, 🚀

Ludovic Bodin

Entrepreneur, Investor, Author of Atomic Scaling

P.S. It’s tough out there; don’t go it alone. Want to increase your odds of winning? Get Atomic Scaling for yourself and your leadership team—Get your books now!

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