Blog

80% of new users abandon apps within three days. The reason? Most products compete on features when they should be competing on habit formation.

The ...

If You Want Reach, Don’t Start With Reach. Start by hard-wiring retention and monetization into the backbone of your product.

Because products that a...

Every founder knows this moment: you’re staring at a problem that shouldn’t be solvable. Not with your resources, not with your timing, not with the h...

As we dive deeper into the art of bending reality, we’ve explored what it means to be a Custodian (the vision), to master The Ultimate Game (the game)...

Life is a game. Entrepreneurship is gameplay. Most people? They’re playing like NPCs, stuck in someone else’s script.

What if, just like Dubai rose f...

I see entrepreneurs increasingly as world builders. Think of Elon Musk, Steve Jobs, or Satoshi Nakamoto. They didn’t just create companies; they const...